European retailers sell video cards at prices up to threefold MSRP

It’s to no gamer’s surprise that prices for video cards have surged in the past six months. The popularity of cryptomining, together with a global pandemic, have rendered hardware a rare commodity. Demand is high, and supply is down bad.

While many Western retailers can’t even get their hands on any shipment, some European webshops seem to profit big time off what they do have in stock. Certain highly sought after graphics cards are listed with prices up to threefold of what they originally should have cost, according to 3DCenter.org.

European prices on NVIDIA RTX 30 video cards are on the rise

3DCenter.org has been keeping tabs on the listings of all NVIDIA Ampere video cards, as well as AMD Radeon RX 6000 models. Over the last few months, both have seen an increase in pricings, barring no specific models. AMD cards seem to have had a slower rise, whereas the NVIDIA GeForce RTX 30 series skyrocketed aggressively.

The flagship GeForce RTX 3080 has experienced the most impressive of price surges. Many retailers in Germany, Austria, and Poland don’t have it in stock, but the ones that do, will list these models for prices around 2,999 euro. NVIDIA themselves originally set the market price for the RTX 3080 at 719 euro. 

Table of some European retail prices for the NVIDIA GeForce RTX 30 video cards over time.

The RTX 3070 and RTX 3060 share the same fate, albeit to a smaller degree. The RTX 3090 will often be listed for two times its original price, at around 3,199 euro. Then again, that already was quite the expensive card, to begin with. Additionally, its whopping 24GB of VRAM are overkill for hashing crypto, making the RTX 3090 less cost-effective for miners. 

AMD video cards are up too, but not as much

AMDs offering seems to have fared better, possibly due to suboptimal mining performance. Still though, prices are being spiked. In central Europe, most of the pricing on the Radeon RX 6000 line-up tops out at twofold the original MSRP. Only the Radeon RX 6800 has seen higher surges as of late, with some retailers nearing the three times multiplier. 


As 3DCenter’s data shows, there seems to be no stopping the price surges for these video cards. The numbers only ever go up, since the beginning of this year. Still, scepticism on crypto is persistent, and even NVIDIA is now stepping in to weaken mining performance on its existing GeForce GPUs. There is some hope on the horizon for the prices to stabilize — or even decline any time soon…

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